Analytics Solution Architect · BI Strategist · Trusted Advisor

Turning Data Into
Better Decisions

Helping organizations build modern analytics capabilities that create clarity, confidence and measurable business impact.

10+
Years Experience
50+
Projects Delivered
20+
Organizations Served

My Philosophy

Turning complexity into clarity.

Data only becomes valuable when it helps people understand, decide and act with confidence.

That is why I focus on connecting business goals, analytics and technology to create meaningful outcomes.

Honest
Clarity over buzzwords. Honesty over empty promises.
Progressive
Open to new ideas, technologies and perspectives.
Competent
Deep expertise. High standards. Reliable outcomes.
Portrait coming soon

Focus Areas

Analytics StrategyData ArchitectureBusiness ImpactTransformation

About

Meet Thanh-Binh

I'm an Analytics Solution Architect and BI Strategist helping organizations transform data into better decisions. My work sits at the intersection of strategy, engineering, and people — making data accessible, actionable, and trusted.

  • 10+ years in Analytics & Business Intelligence
  • Consulting background across manufacturing, finance, retail, and public sector
  • Passionate about helping organizations become genuinely data-driven
  • Regular speaker, workshop facilitator, and knowledge sharer
  • Strong belief that technology must serve people — not the other way around
  • Focused on outcomes, adoption, and lasting business value
Analytics StrategyBusiness IntelligenceData ArchitectureModern Data PlatformsAI for AnalyticsWorkshop FacilitationStakeholder ManagementData GovernanceTeam LeadershipChange ManagementData LiteracyOrganizational Transformation

What I Do

Where strategy meets
engineering.

Analytics Strategy

Helping organizations align data with business goals. From data vision to measurable outcomes — designing the strategy that turns analytics into a competitive advantage.

KPI FrameworksRoadmappingStakeholder Alignment

Modern Data Platforms

Designing scalable analytics architectures with modern cloud-native tooling — built for performance, reliability and long-term growth.

Cloud ArchitectureScalable PlatformsData Engineering

AI-Powered Analytics

Using AI to unlock faster insights and better decisions. Embedding machine learning and generative AI into analytics workflows to drive deeper understanding.

AI IntegrationML PipelinesGenerative BI

Case Studies

Real challenges.
Measurable outcomes.

01

Data Architecture · AWS

Manufacturing Analytics Platform

Challenge

Unified OEE visibility across 12 disparate systems for a mid-size manufacturer.

Outcome

60% reduction in reporting time. Real-time OEE dashboards live within 90 days.

AWS RedshiftdbtQuickSightS3Glue
View case study

Frameworks

Structured thinking
for complex problems.

Build once. Scale always.

Data Foundation Blueprint

A structured framework for building scalable analytics foundations. Covers data ingestion, storage strategy, transformation patterns, and governance — designed to grow with the organization.

IngestionModelingGovernanceScalability

Know where you are. Know where to go.

Analytics Maturity Model

A five-stage assessment framework for measuring analytics capabilities. Provides a clear picture of current maturity and a prioritized roadmap to the next level.

AssessmentBenchmarkingRoadmapKPIs

Plan your transformation. Avoid the pitfalls.

BI Modernization Canvas

A strategic canvas for planning analytics transformation initiatives. Covers technology decisions, organizational change, data literacy, and stakeholder management.

TechnologyPeopleProcessChange Mgmt

Dashboards only matter if people use them.

Dashboard Adoption Framework

A practical playbook for driving adoption of BI tools across organizations. Covers user engagement, training, feedback loops, and measuring adoption success.

EngagementTrainingFeedbackMetrics

Video Library

Learn by watching.
Build by doing.

View YouTube channel
42 min
QuickSight12.4k views

Amazon QuickSight for Enterprise BI — Full Setup Guide

18 min
dbt8.9k views

dbt Core vs dbt Cloud: Which One Should You Use?

55 min
AWS Analytics22.1k views

Building a Data Lakehouse on AWS Step by Step

24 min
Data Architecture15.3k views

Medallion Architecture Explained for Data Engineers

31 min
Career Development19.7k views

How to Become an Analytics Solution Architect in 2025

28 min
QuickSight7.2k views

Embedding QuickSight Dashboards in Your Application

Contact

Let's build
something great.

Whether you're looking for a strategic partner, a trusted advisor, or someone to roll up their sleeves and deliver — I'd love to hear about your challenge.